CRM products have been around for nearly 30 years, and the SaaS vendors have been selling their CRM wares for nearly two decades. Despite all that experience, powerful myths and misconceptions about CRM still catch customers by surprise. Author’s note: While much of this article’s advice applies to any CRM system, I’ve focused on the specifics of SaaS systems, such as Salesforce CRM. Without further ado, here are some dirty secrets that CRM vendors won’t share but you should understand. 1. The CRM system is less important than the data it holds. Even with all the fanciest bells, whistles and 3D dashboards, a CRM system without a serious amount of accurate data inside is just an empty shell. Of course, the CRM vendor demo will be marvelous, but don’t be hypnotized by features and CRM functionality. Instead, fixate on what it will take to fill the system up with credible, accurate data. This means you have to focus on your users, their work habits, their natural workflow, and the incentives you put in place. 2. User adoption and percentage-of-business represented are the only metrics of CRM system success. There’s a virtuous cycle in CRM systems: the more users adopt the system, the more data will be entered. The more credible and meaningful the CRM data, the more valuable an asset it is for all users. The more valuable the asset, the easier it is to get more users leveraging, and contributing to, the system. Even if some users become spectacularly effective thanks to CRM usage, if you only have pockets of usage most of your customer situations won’t be represented in the database. As a result, you won’t have a 360-degree view of the customer relationship. Broad usage is more valuable to overall collaboration than deep but spotty use of the system. 3. You will probably have to spend a bundle on data quality. Even if you’re doing a greenfield implementation of CRM, you will discover data quality problems that are irritants to every user and poisonous to the system’s overall credibility. Data quality needs to be attacked at three levels:
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The ultimate goal of the set of technologies collectively referred to as big data is to provide the means to improve the accuracy of the decisions and to decrease the latency of making them. In competitive business environments, applying big data is not a choice; it is a necessity to sustain the organisation and achieve growth. In the healthcare area, it is a moral obligation, reducing uncertainty and delivering optimised treatments. In short, big data is the means of reducing the odds. Big data has been primarily enabled by the ability to collect and consume census-scale data sets with respect to some problem space. Before the advent of big data, analysts relied on sampling from a population and, depending on the size of the samples, were able to come up with some conclusion bound with some level of uncertainty. At the base of the big data stack is the physical layer — the very large cluster of racks in data centres operated by numerous cloud service providers (CSP) accessible via broad network access. Aside from analytics, the ‘big’ attribute of big data also has meaning in information technology: above a certain threshold in terms of size (tera, petabytes and beyond) data sets cannot be handled with traditional data storage technologies. The prevailing solution in that area is the open-source Hadoop Distributed File System (HDFS) technology whose specifications are maintained by the non-profit Apache Software Foundation. From the perspective of a new or prospective big data user, the good news is that there is no need to become an expert in HDFS technology to take advantage of the power of big data. The other great advantage in contemplating big data usage is that it does not require capital expenditure. Instead, it comes from the operational side of the organisation and frees up the ‘big’ headache of procuring hardware. No more is it necessary to allocate a significant amount of time to plan ahead for the right IT infrastructure, hoping to target the right size. However, some planning remains necessary. Share this:The post Reducing the odds — how to prepare for the impact of big data appeared first on Statii News. from http://news.statii.co.uk/reducing-the-odds-how-to-prepare-for-the-impact-of-big-data/ The Cyber Academy, located at Edinburgh Napier University, is set to host an international conference on big data in cybersecurity, as part of the International Conference on Big Data in Cyber Security, which will include speakers in sixdifferent time zones. The focus of Cybersecurity Revolution will move from Scotland to Canada, then back to Europe via South America and the Far East over the course of an entire day. The event, which takes place on May 31 2018, is designed to bring together industry, academia and law enforcement to share insights, ideas and expertise and resources in responding to current security challenges. The Napier conference will have a special focus on opportunities and challenges in managing and using big data within a cybersecurity context. After the Edinburgh conference, Cybersecurity Revolution will continue its march across the planet, encouraging interaction among the research community via video streaming from events at venues including the University of New Brunswick, Université de Montréal, L’Université du Québec (all Canada), Universidad EAN (Colombia), Hallym University (South Korea), Université de Lausanne (Switzerland), The Hebrew University of Jerusalem (Israel) and the Netherlands Institute for the Study of Crime and Law Enforcement. A research track, will run alongside the conference, organised by Dr Naghmeh Moradpoor, winner of Outstanding Woman in Cyber at last year’s Scottish Cyber Awards. Adrian Smales, who organised the link with Canadian collaborators and has been involved in the global scale-up, said: “This is a unique event which we hope will build strong bonds across the world. Edinburgh has one of the most advanced infrastructures for research and innovation related to cyber security, and this event highlights its importance to the local economy and its presence on a world stage.” Professor Bill Buchanan, of Edinburgh Napier’s School of Computing, said: “Threats to organisations increase by the day, and many have responded by moving towards the integration of SIEM (Security Information and Event Management) to detect malicious activity. “Our conference will share expertise in responding to security challenges, and will launch what could be the largest cyber security event ever, following the sun across the planet.” Share this:The post The Cyber Academy: Big Data in Cyber Security 2018 appeared first on Statii News. from http://news.statii.co.uk/the-cyber-academy-big-data-in-cyber-security-2018/
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Privacy & Cookies Policy Go to Source The post Starbucks: Using Big Data, Analytics And Artificial Intelligence To Boost Performance appeared first on Statii News. from http://news.statii.co.uk/starbucks-using-big-data-analytics-and-artificial-intelligence-to-boost-performance/ The rise of connected cars and AI prompt automotive manufacturers to partner with software vendors5/29/2018 With an anticipated global connected vehicles parc of more than 200 million by 2025, automotive original equipment manufacturers (OEMs) are looking to seize a competitive advantage by offering space-age customer experience.
They are employing personalisation based on Artificial Intelligence (AI), virtual assistants, digital cockpit, and data monetisation solutions to deliver a rich Internet of Things (IoT) user experience to an increasingly demanding customer base. “Between 2017 and 2022, OEMs will require a suite of solution providers and data aggregators to deliver meaningful data to consumers across industries, government agencies, and smart city implementers,” said Krishna Jayaraman, Programme Manager, Connectivity & Telematics, at Frost & Sullivan. “Consequently, automotive ecosystem participants are partnering with and investing in data aggregators, technology providers, data consumers, and data-driven analytics companies to generate new revenue streams using mobility services and IoT applications.” Frost & Sullivan’s recent analysis, Global Connected Car Market Outlook, 2018, presents the key announcements of automotive participants such as OEMs, Tier 1 suppliers, as well as semiconductor and technology companies. It examines the top connected services, navigation, telematics, data monetisation, and IoT-related trends. It also covers aftermarket connected car solutions and features a dedicated section on human-machine interface (HMI) solutions, from touch screens to voice recognition. Meanwhile, the new synergies among automotive and ICT companies are giving rise to a new breed of business models such as revenue per transaction, event-based pricing, and subscription pricing. When developing these models, automotive OEMs take into account the value customers place on data, mobility, connectivity, customer centricity, and cybersecurity. Luxury OEMs such as Volvo, Cadillac, and Porsche are among the brands that have already launched subscription deals. “By 2021, when connected car data and transaction volume increase significantly, OEMs/data aggregators will shift from a subscription model to a customised pricing and revenue-sharing model,” noted Jayaraman. “In response to market demand for higher value, they will also employ Data-as-a-Service models to provide bundled services.” In addition to data monetisation, innovation will continue to be a priority among top automotive OEMs. Some key OEMs and their next-generation solutions are:
Global Connected Car Market Outlook, 2018 is part of Frost & Sullivan’s global Automotive & Transportation Growth Partnership Service program. The post The rise of connected cars and AI prompt automotive manufacturers to partner with software vendors appeared first on Statii News. from http://news.statii.co.uk/the-rise-of-connected-cars-and-ai-prompt-automotive-manufacturers-to-partner-with-software-vendors/ New control concepts for the pharma shop floor: Werum IT Solutions and Nymi enter partnership5/29/2018 Werum IT Solutions, supplier of manufacturing execution systems (MES) and manufacturing IT solutions for the pharmaceutical and biopharmaceutical industries, and the authentication expert Nymi have entered a strategic partnership.
As part of their collaboration, the two companies are developing joint solutions for the smart authentication of employees on the pharmaceutical shop floor – an important prerequisite for ensuring data integrity and increasing efficiency in the pharma and biotech production. “Together with our customers and partners, we evaluate new technologies for operating concepts on the shop floor of the future,” says Christiane Dickel, Product Manager at Werum IT Solutions. “The use of an innovative wearable for authentication has proven to be very promising. We are looking forward to working with Nymi and are confident that our new joint solutions will add significant value to customers in the pharmaceutical and biopharmaceutical industries.” Nymi offers wearable, biometric authentication solutions that are backed by Nymi’s Enterprise Management (NEM) console for ease-of-deployment, security and privacy, while greatly increasing productivity. The Nymi Band is a multi-factor biometrically authenticated wearable that is worn by shop floor workers to perform day-to-day authentication tasks, such as digital signatures within an MES. Once setup, the user simply has to put on the Nymi Band and authenticate using their fingerprint. The device will then remain authenticated for as long as it remains on the user’s wrist. As an extra layer off security, the band also has sensors to read the wearer’s electrocardiogram, this confirms that the person wearing the Nymi Band and placing their finger on the sensor is indeed the authorized person. This authentication solution will be fully integrated into Werum’s PAS-X MES and is intended for use in already existing systems as well as by new customers. “We are excited to be bringing our wearable authentication solutions to the life sciences industry with the market leader, Werum IT Solutions. As manufacturing becomes increasingly digital, we believe the value of continuous authentication will play a critical role to increase data integrity, but also maximize productivity, providing a substantial leap forward for manufacturing IT,” says Shawn Chance, VP Strategy at Nymi. The post New control concepts for the pharma shop floor: Werum IT Solutions and Nymi enter partnership appeared first on Statii News. from http://news.statii.co.uk/new-control-concepts-for-the-pharma-shop-floor-werum-it-solutions-and-nymi-enter-partnership/ DevOps in action discuss DevOps ideas, measures, and agreement that everyone in an organization must follow. This helps the organization to arrive at a common thought process about DevOps. This discussion is about how an organization can implement DevOps at single user level to multi-user level in an organization. You can get to know the basics about what DevOps is all about with Pros and cons on my previous discussion about on-boarding DevOps. Irrespective of the small/large enterprise business model in an organization, the strength of DevOps lies in laying an effective Deployment Pipeline followed by Infrastructure as code (IaC).The process of moving an business idea to code and from code to production is the major activity in the deployment pipeline. This increases the communication and collaboration between the development and the operations team. The IaC process is similar to the software best practices. It involves strict code versioning, tested iterations of code, controlled deployment, and configuring automation. Using IaC, you automate your computing infrastructure by way of provisioning. It involves learning of additional tools such as Ansible, Terraform, AWS CloudFormation, SaltStack, Vagrant, Puppet, and Chef. Building the Deployment Pipeline in Small OrganizationsThe intention of building the deployment pipeline is to have an improved quality product. Building the deployment pipeline is the regular activity of the developer. All business ideas are developed into code and is released to production. This process builds the deployment pipeline and helps to continuously deliver a capability into production as frequently as needed. First, we take a scenario in an organization with no continuous delivery pipeline as an example. Jane doe is a software developer responsible to fix defects. Now, the company has taken the risk of pushing the code to production after doing a basic testing. The code fixed the existing defects and raised new defects. This made the existing application from working the usual way. Jane Doe had heard about automating software builds. He plans to automate the software build and deliver it multiple times. Jane Doe built a continuous delivery pipeline as shown in the below diagram. Automating Build and Release Cycles in Enterprise OrganizationsThe Enterprise organizations like Google and Amazon follow the principle of loosely coupled architecture. It means that each software component is not dependent on the other and operate independently. By this way, there is a cultural shift in the way the teams work. Large enterprises consider automation of Infrastructure and bringing it under a Versioning Control System as an important aspect. Major advantages of Infrastructure automation are:
The Continuous delivery pipeline enables larger organizations to have continuous build automation and release cycles in different staging environments. The applications are delivered in short duration with high reliability. Advantages of Continuous Delivery PipelineThe advantages of continuous delivery pipeline are:
Share this:The post DevOps in Action appeared first on Statii News. from http://news.statii.co.uk/devops-in-action/ You’re always hearing that you need an “integrated” Enterprise Resource Planning (ERP) system, but what does that really mean? Find out what integration is, which functions can be integrated and why it helps your business grow. What is Integration? Integrating your ERP system is essentially joining functions within departments to functions of other departments to make your business processes go more smoothly. This is accomplished by using interactive modules that allow specific departments to carry out their own functions while having access to the information they need from other departments to complete those functions. How Does Integration Help? At first it might sound like you’re trying to encroach on the different responsibilities of each department, but really, it’s all about increased communication. Your company is a synergistic entity; the departments must all take care of their own functions while still meeting the needs of the entire company. To do that, each department must be able to communicate with other relevant departments or outside entities to get the job done. Integration provides that communication through increased access to information with linked modules. Here are a few examples: • Accounting departments need access to receipts, travel itineraries and meeting or conference agendas to process travel reimbursements. Integrating with end-user travel reports and data can reduce payout times and increase accuracy. • Supply chain personnel need to know where supplies are needed, where they are coming from and who is available to deliver. Linking inventory control to logistics can prevent duplication of orders and reduce delivery times. • Marketing specialists need to know how well their campaigns are performing. Providing access to sales data, customer relationship management and social media stats can offer valuable insights to drive growth. What Functions Can Be Integrated? Before ERP solutions, people relied on one-on-one (and often, face-to-face) communication that required time and a concerted effort. But now, access to information through various ERP modules creates a seamless flow of information tailored to both individual- and department-level needs. Let’s look at some of the types of ERP modules and functions that can be integrated into one system: • Accounting and Financial: audit and controls, cash flow planning, consolidation, statutory reporting, payroll • Human Resources: training, absence management, time management, travel and expenses • Supply Chain Management: inventory control, transportation and logistics, routing, warehouse management • Customer Relationship Management: contact information, social media management, loyalty tracking, dispute resolution • Project Management: scheduling, meeting management, task management, progress tracking • Data Services: reports, statistics, information health and accuracy How Does Integration Help Your Business Grow? Integrated ERP systems provide increased access to information and communication throughout your organization. With cloud-based solutions, integrated ERP can remove the distance between multiple locations and keep data flowing as if everyone were in the same room. Many cloud-based options also include additional mobility by providing apps for smartphones and tablets so your people can access information on the go. Integrating functions provide a plethora of other benefits, including: • Increase in data access and reliability • Reduction of redundant tasks • Assessment of real-time data • Discovery of previously unseen business needs, strengths or weaknesses If you’ve been wondering how you could take your organization to the next level, an integrated ERP system might be the answer. Give your personnel the access and increased communication they need to perform at optimum levels any time and anywhere with integrated ERP. The post What Is Integrated ERP? appeared first on Statii News. from http://news.statii.co.uk/what-is-integrated-erp/ In layman’s term, affiliate marketing is an idea to promote others products through some affiliate channels and earn commission in case people buy products through your marketing. According to Pat Flynn’s Smart Passive Income “Affiliate marketing is the process of earning a commission by promoting other people’s (or company’s) products. You find a product you like, promote it to others and earn a piece of the profit for each sale that you make.” Affiliate marketing is a great revenue source for ecommerce stores that helps in the visibility and awareness of the brand. Who can be an affiliate? An affiliate can be any person or a company who have their own website through which they can generate traffic through links and send it to the advertiser’s website. However, this can also be done through social media platforms or websites. In this, an affiliate sends users to the advertiser’s website through Pay per Click campaigns that has been created by the affiliate on google, Facebook and other search engines. Of all these Facebook affiliate marketing is one of the most popular channels. All this helps the affiliate to send the traffic to the advertiser’s site and receive the commission that has been agreed upon. Advantages of affiliate marketing: There are various affiliate marketing benefits that an affiliate, an advertiser as well as a consumer can reap. The following are some of the benefits that one can receive through affiliate marketing:
Channels of Affiliate Marketing: There are various channels of affiliate marketing which an affiliate can choose in order to earn commission. Some of these channels are discussed below. You can start affiliate marketing using any of the below channels. For this you don’t need to have a product, you can just promote others products and can receive a pay.
Graphic links, banners, text links can be provided in the website as affiliate links. You should provide a good content to your readers to make them click on the links and purchase the product. If you can attract 500+subscribers that are engaged around your topic then there is a good chances and potential for you to earn through affiliate marketing.
There are various types and formats of videos that a person can make on YouTube. But in order to generate affiliate marketing income there are some standard formats that one can use for the success results. The videos can be on product review, how to videos and best of videos.
The basic approach to start affiliate marketing with Facebook is by sharing thing on your personal page. The more professional way is by creating a group. This will start with just a few followers and will grow from there. Try to provide useful information, products and services in order to gain trust and earn in turn.
You just have to create a great profile, post every single day and work with brands that fit with your audience. You have to work on getting as many followers on Instagram as possible for the better results. Make use of more hashtags so that you can put your post in front of thousands of more people then against only your followers.
Adding an affiliate link that is not par with what you are writing then it is a waste of energy. Provide genuine recommendations to your audience in order to grab their attention. Your followers those who have trust in you will definitely purchase if you provide the right information and a good product. As discussed, there are various platforms to start with your affiliate marketing endeavour . However, the best one among them is Facebook affiliate marketing. The reason being the opportunity given by it to interact more, the large number of people on Facebook and see the product live. Therefore, one should try Facebook as an affiliate marketing platform and to generate income. Share this:The post Channels you can Leverage for Affiliate Marketing appeared first on Statii News. from http://news.statii.co.uk/channels-you-can-leverage-for-affiliate-marketing/ Sage Intacct, the innovation and customer satisfaction leader in cloud financial management solutions, today announced that The Public Health Accreditation Board (PHAB) has grown revenue to $2 million, increased visibility into business health, and improved operational efficiency across the organization using Sage Intacct. Formed and funded by the U.S. Centers for Disease Control and Prevention (CDC) and the Robert Wood Johnson Foundation, PHAB, is a nonprofit, non-governmental organization that was founded on a vision for a healthier nation. It aims to improve and protect the health of the public by advancing and ultimately transforming the quality and performance of the nation’s state, Tribal, local, and territorial public health departments. Since its inception, PHAB has evaluated and accredited 221 health departments, benefiting more than 69% of the U.S. population. Why Sage Intacct? “Sage Intacct is an ideal partner as we grow because they provide everything we need, said Mark Paepcke, Chief Administrative Officer at PHAB. “We considered a range of systems, including Microsoft Dynamics GP and QuickBooks Online, but were most impressed by the people from Sage Intacct. They were very informative, and it quickly became clear that their software already offered the precise capabilities we needed, as opposed to other vendors who wanted to build complicated revenue recognition customizations for us.” Since implementing Sage Intacct, PHAB realized significant benefits, including: Real-time visibility to monitor business health: Utilizing Sage Intacct’s reporting and dashboard capabilities, PHAB’s lean finance team instantaneously reviews key operational and financial metrics, organized by business area, to track revenue and expenses against expected targets. Enhanced insight to drive mission sustainability: Using true cost data from Sage Intacct, PHAB easily adapts fee structures, maintains organizational income, predicts funding gaps, and forecasts customers needed to sustain accreditation services. Streamlined financial workflows to increase operational efficiency: With Sage Intacct, PHAB saves more than 100 hours per month on manual accounting tasks, shortening its monthly close by 10 days and reducing the time required for financial review processes during audits. “We now have easy access to accurate data and go into our finance committee meetings more prepared, so we can have the right conversations about how to move the organization forward versus where the numbers came from,” said Paepcke. “We have full confidence that Sage Intacct will continue to support our growth, even as we look towards potentially adding new educational services and other specialized accreditation services.” Source: Nasdaq GlobeNewswire The post The Public Health Accreditation Board Reaches $2 Million Revenue on Sage Intacct appeared first on Statii News. from http://news.statii.co.uk/the-public-health-accreditation-board-reaches-2-million-revenue-on-sage-intacct/ |
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